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October 24, 2024

Fashion

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Macian

We Say Try It On!

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Fashion

Macian creates empowered elegance by redefining the classics in luxury shoemaking.

Inspired by classic English footwear but on the heels of a new woman led era, Macian is intentional artistry, which appreciates timeless designs with new iterations for its modern muses. Born out of Italian Sprezzatura, English craft and superior construction Macian is the birthright of two distinct extraordinary design heritages coming together to become one. Its founder, Silvia Olcese grew up in Liguria, a region that was exposed to British culture during the XIX century. As a creative, growing up amidst this historical scenery, mental nods found their way into her intuitive design philosophy. The rusty red, forest greens and mustard yellows of childhood summers in Portofino coloured her palette. Macian’s derives from visual memories and a solid appreciation of their origins. Macian’s team is comprised of Northamptonshire’s shoemakers who come from a lineage that traces centuries of making perennial leather classics. The brand retraces British soles and reinvents them through historical archives and modern manipulations. Macian takes an eco conscious approach to luxury goods, through craft and material. Using expert welting techniques, and durable soles, Macian shoes are made to last, away from fast fashion production or trends, rather made to be coveted and sustained through time. Macian’s first collection is culturally intertwined, British classics, Italian visions and oriental art taking references from Japanese Ukiyo-e prints, inspired by nature in its formal perfection and dynamism. Heritage British shoemaking with Italian flair narrates a story that takes you from east to west.

Last but not least, the brand takes its name from a historical reference, which ties into the brand personality: MACIAN is an old English verb translated to make or create in an artisanal and artistic sense pronounced /’ma.ki.an/. Try it on!

Macian creates empowered elegance

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